Infinity

What will drive Silverlight to widespread adoption?

Content, content, and more content.

That’s it. People need a reason to install the Sliverlight plugin. Entertainment is a great motivator. Videos, games, and interactive content.

Flash is the most popular video player on the web. Interactive web games are primarily made in Flash. Silverlight needs to make some inroads into the web entertainment market.

Or, they could just cheat and include it on Windows Update and ship it with every product they make.

Silverlight Silverlight

Silverlight is about rich internet applications (RIA).

Let’s define a few terms before we get started. First, I define p0wn as 95%+ plugin saturation, all the annoying ad companies using it to get in your face (say hello to Silverlight fullscreen), and it becomes the choice for RIA development. Second, Silverlight is Silverlight 2.0. I’ll try to distinguish between each version of Flash.

Now a little background on where I’m coming from with Flash. I’ve used Flash versions 4-8. These days I’m using Adobe Flash 8 and these comparisons are based on version 8 with Actionscript 2.0. Since I primarily work in Actionscript I’m going to say that the designer parts of the applications are fairly equal. Begin flame wars.

#1 Works for designers AND developers

As a developer, I can fire up Visual Studio and start coding up in my favorite .NET language. Full Intellisense in code-behind and XAML, powerful debugger, all the comforts of home. Traditional designers have to option to use Expression Studio to create their interfaces of glory. Silverlight isn’t built for the designer with a hasty tack-on for the developer.

#2 Silverlight uses real languages

C# and VB are more than just a scripting language. Silverlight is running in mature languages and on a mature framework. This doesn’t require a Silverlight specific skill set. Microsoft has been in the software development and language development business pretty much forever. You also have the advantage of all the .NET content that exists. There is a preexisting devlopment support structure. This isn’t a new language or tool set that no one has ever seen or used before and it’s up to you to find your own path through the abyss.

#3 You can actually debug your code

To put it simply, in Adobe Flash 8, debugging is a joke (an extremely unfunny joke). This is the reason I’m writing this post. I needed to debug a simple problem. It was like the old days of trying to debug javascript with alert boxes. I’m going to download a trial of Flash CS3 just to see what the debugging looks like. Support for intellisense is very poor and almost non-existent. Really, the whole code-editing experience is bad. You have to run it to see if you have any syntax errors.

#4 Develop Silverlight for FREE

That’s right folks, you can develop Silverlight for FREE. I’ll try to have a follow-up post about this. You can download Visual Studio Express for free. The Silverlight tools are free. Expression Studio is not free, but it’s not required to develop Silverlight applications. Keep in mind that you don’t need any special hosting for Silverlight either.

#5 Do you really need a fifth?

I lied. I only have 4 reasons. Seriously, do you really need any more? Go, download, develop. Live the awesomeness.

So is this the end of Flash? Of course not, silly. The Flash plugin has 95%+ saturation. It’s at version 10 so they’ve been in the game a long time. They have a large, active base of support. I’m willing to bet they even have a few fanboys. The issues I have with it crop up because it’s a designer’s tool first and we’re asked to develop applications with it. Flex is an attempt to address these issues.

When Flash first came out it was considered a toy. No body knew where it was going to go. Silverlight has been released as a serious tool to develop applications with.

Also, I think Microsoft needs the competition to continue to innovate. Flash CS4 has something called bones that allow objects to be connected to each other and move in relation to each other on the joints. That’s pretty sweet. Silverlight has Deep Zoom.

Flash makes movies and it has been used to make applications. Silverlight is for making applications and you could probably make movies with it. Silverlight isn’t set to take over the fancy animation market. Silverlight is for doing stuff.

.NET .NET, Adobe, Flash, Microsoft, Silverlight

Let’s talk about Microsoft. Let’s talk about how we feel about Microsoft.

Large. Prevailing. Controlling? Invasive. Driving. Organized.

They come across as a large organization that wants to impress you with its largeness and organizationess. They will do what it takes to make their products needed or required.

What about Google? Let’s talk about how we feel about Google.

Now, I don’t really mind that Google is a large controlling, all-invasive, monopoly-wannabe. I have warm fuzzy thoughts about Google. I don’t use everything they make but I try just about everything they put out.

Google is the kid in my neighborhood that made it big. He set out to do something really well and did it. Even at the top, he still has some of that underdog charm.

But what’s the real difference between Microsoft and Google? Impression, mostly. They both have critical, pervasive primary products. Both have scores of emerging products with lots of promise. My impression of them is different. For Microsoft, it’s as if they went about their business growing it, expanding it, doing whatever it took to make them #1 without really thinking about how they were being perceived.

Perception is reality. Well, not really, but you know what I mean.

Technology Google, Microsoft